Word Pronunciation & Dictionary

decoy effect

Word Rarity Rare

Frequency: Zipf frequency 3.04 in modern English

Syllables
de-coy -ef-fect
IPA
25
Scrabble Score
11
Letters
4
Syllables
7
Unique Chars

Meaning

noun

The phenomenon whereby consumers will tend to have a specific change in preference between two options when also presented with a third option that is asymmetrically dominated: that is, the third option is inferior in all respects to one option, but, in comparison to the other, it is inferior in some respects and superior in others.

Inflected Forms

Phrases

decoy pricing

Frequently Paired Words

decoy pricing

Questions

What does decoy effect mean?
The phenomenon whereby consumers will tend to have a specific change in preference between two options when also presented with a third option that is asymmetrically dominated: that is, the third option is inferior in all respects to one option, but, in comparison to the other, it is inferior in some respects and superior in others.

How to pronounce decoy effect

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