Word Pronunciation & Dictionary

hard sell

Word Rarity Uncommon

Frequency: Zipf frequency 4.87 in modern English

Syllables: hard sell
IPA

12

Scrabble Score

8

Letters

1

Syllables

7

Unique Chars

Meaning

noun

A sales technique of pressuring the potential buyer to agree to a purchase.

noun

A sales transaction which is challenging for the sales person to make; any act or object of persuasion which is challenging.

Example Sentences

"The Lockheed Corporation said today that it would reduce the price of its F-16 fighter plane, underscoring a new, aggressive posture. . . . "It's the old hard sell, which is necessitated by the market conditions both here and overseas," Mr. Dane said."
"Mr. Ignatieff's predecessor, Stéphane Dion, was a hard sell on the fundraising circuit, but so far, the new leader has proven to be a draw."

Inflected Forms

hard sells (plural) hard-sell (alternative)

Synonyms

tough sell

Antonyms

soft sell

Questions

What does hard sell mean?: A sales technique of pressuring the potential buyer to agree to a purchase.

How to pronounce hard sell

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