Word Pronunciation & Dictionary

on-brand

Word Rarity Uncommon

Frequency: Zipf frequency 4.83 in modern English

Syllables: on-brand
IPA

10

Scrabble Score

7

Letters

2

Syllables

6

Unique Chars

Meaning

adj

Serving the public image which a company seeks to associate with its product.

adj

Consistent with one's reputation, perhaps to a stereotypical degree.

Example Sentences

"The use of red and yellow is very on-brand for McDonald's."
""The Zipcar Low-Car Diet, a very on-brand promotion that gets people to blog about giving up their cars, fits the lifestyle.""
"A Canadian who loves hockey? I guess that's pretty on-brand."
""The attack was on-brand for Trump, who has a well-earned reputation as a counterpuncher when criticized.""
""However, Wilson’s response was rather on-brand for the eternally optimistic signal-caller.""

Inflected Forms

more on-brand (comparative) most on-brand (superlative)

Antonyms

off-brand

Questions

What does on-brand mean?: Serving the public image which a company seeks to associate with its product.

How to pronounce on-brand

Open the pronunciation page — Open the Speakur entry for “on-brand”.
Read the phonetic spelling — Read the IPA spelling () so you know which sounds to aim for.
Play the audio — Click Play to hear reference audio for “on-brand”.
Repeat and practice — Say “on-brand” aloud, matching stress and vowels until it feels natural.