trade dress
Word Rarity
Uncommon
Frequency: Zipf frequency 4.60 in modern English
12
Scrabble Score
10
Letters
2
Syllables
6
Unique Chars
Meaning
noun
Those characteristics of the visual appearance of a product or its packaging that may be registered and protected from use by competitors: trademarks, wordmarks, liveries, and so on.
Uncountable