Word Pronunciation & Dictionary

own brand

Word Rarity Uncommon

Frequency: Zipf frequency 4.78 in modern English

Syllables: own brand
IPA

14

Scrabble Score

8

Letters

1

Syllables

7

Unique Chars

Meaning

noun

A brand name that is associated with or owned by a place of business (often a supermarket, or other chain) that sells products under that name, usually for less money than other brands; in many cases the manufacturing is done by other companies, who apply the label (branding) of this factor.

British usage

Example Sentences

"Near-synonym: off brand"
"Supermarkets are fighting national brands with own brand products."
"He stared at his mother across the kitchen while she put a box of own-brand cornflakes into the press."

Usage

British usage

Inflected Forms

own brands (plural)

Frequently Paired Words

name brand

Synonyms

own label house brand store brand private label private brand white label off brand

Questions

What does own brand mean?: A brand name that is associated with or owned by a place of business (often a supermarket, or other chain) that sells products under that name, usually for less money than other brands; in many cases the manufacturing is done by other companies, who apply the label (branding) of this factor.

How to pronounce own brand

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