bullshot
/ˈbʊlʃɒt/
Word Rarity
Very rare
Frequency: 0.00 in modern English
13
Scrabble Score
8
Letters
2
Syllables
7
Unique Chars
Meaning
noun
A phony screenshot created for promotional purposes.
Example Sentences
- "Exhibit A is a textbook example of a bullshot, an image ginned up by marketing and foisted on people who don't know any better."
- "Even the world's most technically proficient game-makers — industry leaders in graphical and gameplay innovation — seem shy to release actual screenshots of their forthcoming games, preferring instead to unleash super-scaled bullshots, or enhanced videos."
- "Sometimes they’ll fall under the ambiguous label of ‘visual target renders’, the small-print description of bullshots at the highest level."